本書充分利用實際案例,增加趣味性和實用性,突出學(xué)生實際參與的環(huán)節(jié),培養(yǎng)學(xué)生解決簡單經(jīng)濟(jì)問題的能力,將黨的二十大內(nèi)容與教材編寫緊密結(jié)合在一起,增強(qiáng)學(xué)生的愛國情懷、愛黨情懷,并在世界觀、人生觀、價值觀等方面進(jìn)行引領(lǐng)。本書共包括十六個模塊,依次是解讀經(jīng)濟(jì)學(xué)、供求理論及其應(yīng)用、彈性理論及其應(yīng)用、消費(fèi)者行為理論及其應(yīng)用、生產(chǎn)者行為理論及其應(yīng)用、成本與收益理論及其應(yīng)用、市場理論及其應(yīng)用、收入分配及其應(yīng)用、解讀徼觀經(jīng)濟(jì)政策、國民收入核算、簡單國民收入決定理論及其應(yīng)用、IS-LM模型及其應(yīng)用、失業(yè)和通貨膨脹理論及其應(yīng)用、經(jīng)濟(jì)增長理論及其應(yīng)用、經(jīng)濟(jì)周期理論及其應(yīng)用、解讀宏觀經(jīng)濟(jì)政策。其中,模塊二至模塊九主要講授微觀經(jīng)濟(jì)學(xué)的內(nèi)容,模塊十至模塊十六主要講授宏觀經(jīng)濟(jì)學(xué)的內(nèi)容。本書適用于高職高專財經(jīng)商貿(mào)大類專業(yè)的學(xué)生用書,也可以作為經(jīng)濟(jì)學(xué)愛好者的自學(xué)教材。
王丹(1978-),女,教育學(xué)博士,河北對外經(jīng)貿(mào)職業(yè)學(xué)院經(jīng)濟(jì)管理系主任、教授,河北科技師范學(xué)院兼職碩士生導(dǎo)師,秦皇島市首批市管專家,河北省"三三三人才”第三層次。主要從事教育基本理論、道德教育和職業(yè)教育等方面的研究。多次在《教育研究》《教育科學(xué)》《教育評論》等國家重要學(xué)術(shù)期刊上發(fā)表學(xué)術(shù)論文五十余篇,出版學(xué)術(shù)專著二部,主編出版教材三部,主持完成省部級課題十余項。
模塊一 解讀經(jīng)濟(jì)學(xué)······································································································.(1)
單元一 經(jīng)濟(jì)學(xué)的研究對象···························································································.(1)
單元二 經(jīng)濟(jì)學(xué)的分類·································································································.(7)
單元三 經(jīng)濟(jì)學(xué)的發(fā)展簡史···························································································(11)
模塊二 供求理論及其應(yīng)用····························································································(15)
單元一 需求理論及其應(yīng)用···························································································(15)
單元二 供給理論及其應(yīng)用···························································································(21)
單元三 均衡價格理論及其應(yīng)用·····················································································(26)
模塊三 彈性理論及其應(yīng)用····························································································(32)
單元一 需求價格彈性及其應(yīng)用·····················································································(32)
單元二 供給價格彈性及其應(yīng)用·····················································································(37)
模塊四 消費(fèi)者行為理論及其應(yīng)用·················································································(43)
單元一 效用理論及其應(yīng)用···························································································(43)
單元二 基數(shù)效用論及其應(yīng)用························································································(47)
單元三 序數(shù)效用論及其應(yīng)用························································································(52)
模塊五 生產(chǎn)者行為理論及其應(yīng)用·················································································(57)
單元一 生產(chǎn)者行為理論及其應(yīng)用··················································································(57)
單元二 短期生產(chǎn)函數(shù)及其應(yīng)用·····················································································(65)
單元三 長期生產(chǎn)函數(shù)及其應(yīng)用·····················································································(69)
模塊六 成本理論和收益理論及其應(yīng)用··········································································(75)
單元一 成本理論及其應(yīng)用···························································································(75)
單元二 收益理論及其應(yīng)用···························································································(82)
模塊七 市場理論及其應(yīng)用····························································································(87)
單元一 市場結(jié)構(gòu)類型及其特點·····················································································(87)
單元二 完全競爭市場·································································································(92)
單元三 完全壟斷市場·································································································(95)
單元四 壟斷競爭市場······························································································.(102)
單元五 寡頭壟斷市場······························································································.(106)
模塊八 收入分配及其應(yīng)用·························································································.(112)
單元一 生產(chǎn)要素需求與供給及其應(yīng)用·········································································.(112)
單元二 工資、資本要素、地租和利潤·········································································.(117)
單元三 社會收入分配······························································································.(125)
模塊九 解讀微觀經(jīng)濟(jì)政策·························································································.(131)
單元一 市場失靈與微觀經(jīng)濟(jì)政策···············································································.(131)
單元二 外部性·······································································································.(136)
單元三 公共物品與公共資源·····················································································.(139)
單元四 不對稱信息與風(fēng)險························································································.(144)
模塊十 國民收入核算································································································.(148)
單元一 國民收入核算的總量指標(biāo)···············································································.(148)
單元二 國內(nèi)生產(chǎn)總值的核算方法···············································································.(156)
模塊十一 簡單國民收入決定理論及其應(yīng)用································································.(164)
單元一 消費(fèi)函數(shù)與儲蓄函數(shù)·····················································································.(164)
單元二 均衡國民收入的決定·····················································································.(172)
單元三 乘數(shù)效應(yīng)····································································································.(180)
模塊十二 IS-LM模型及其應(yīng)用··················································································.(186)
單元一 IS 曲線——產(chǎn)品市場均衡···············································································.(186)
單元二 LM 曲線——貨幣市場均衡·············································································.(193)
單元三 IS-LM 模型·································································································.(202)
模塊十三 失業(yè)和通貨膨脹理論及其應(yīng)用····································································.(206)
單元一 失業(yè)理論及其應(yīng)用························································································.(206)
單元二 通貨膨脹理論及其應(yīng)用··················································································.(213)
模塊十四 經(jīng)濟(jì)增長理論及其應(yīng)用··············································································.(221)
單元一 經(jīng)濟(jì)增長理論······························································································.(221)
單元二 經(jīng)濟(jì)增長的決定因素·····················································································.(224)
單元三 社會生活中的經(jīng)濟(jì)增長··················································································.(227)
模塊十五 經(jīng)濟(jì)周期理論及其應(yīng)用··············································································.(229)
單元一 經(jīng)濟(jì)周期理論······························································································.(229)
單元二 經(jīng)濟(jì)周期的類型···························································································.(232)
單元三 社會生活中的經(jīng)濟(jì)周期理論············································································.(234)
模塊十六 解讀宏觀經(jīng)濟(jì)政策·····················································································.(239)
單元一 宏觀經(jīng)濟(jì)政策概述························································································.(239)
單元二 財政政策····································································································.(242)
單元三 貨幣政策····································································································.(250)
參考文獻(xiàn)·····················································································································.(257)